ABBIE WHITE IS TRUSTED BY LEADING BRANDS GLOBALLY:
Watch Abbie in Action:
"If you need to reignite the energy in your business and get your team focused on the right activities, Abbie is definitely the person to do it."
"Abbie is a powerhouse speaker and sales strategist. Her ability to translate complex challenges into clear, actionable strategies is exceptional. "
"This was the first keynote where I have not heard historical content being repeated, learnt something. One of the most empowering sessions I have sat through in my 22 years in sales."
Who is Abbie White?
Growth strategist, keynote speaker, and executive advisor trusted by Fortune 500 and ASX200 brands.
A 30-Day Execution Challenge produced $9M in new pipeline, and another client cut AI workflows from weeks to under an hour.
Abbie's clients don't just leave energised. They leave with results that show up in the numbers.
As CEO of Sales Redefined, Abbie works hands-on with clients every week, bringing only what's working right now to the stage. She has been named a Silver Stevie Award winner in the Thought Leader of The Year - Business Services category of the 2026 International Business Awards®.
Recruited by IBM to grow a $100M business unit and experienced across the UK, USA, Switzerland and Australia, Abbie brings real-world global perspective.
FY27 SIGNATURE KEYNOTE
The Growth Paradox: Human + AI
If we don’t lean into AI,
we risk falling behind competitors who are already going AI-native.
If we lose the human touch,
we risk losing the connection that drives loyalty and growth.
In this keynote, Abbie will help your organisation:
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navigate the line between AI acceleration and human connection
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gain a practical framework to continuously adapt your growth strategy to align with emerging opportunities
Abbie White's Signature Process
When you book Abbie, you gain access to a system built to turn insight into commercial outcomes.
BEFORE
Discovery & Growth Diagnostic
Abbie goes far beyond a briefing call. She surveys the team, runs a leadership diagnostic session, and delivers a tailored Growth Diagnostic before the event. This is what your keynote is built from.
DURING
Customised Keynotes and Workshops
Practical, energising, interactive, and grounded in real-world evidence, Abbie’s sessions are built specifically for your business. Clients consistently say Abbie delivers the best sessions of their kind they have attended.
AFTER
30-Day Execution Challenge
This is where the real ROI is generated. Outcomes we've seen: $9M in pipeline from one challenge and AI workflows in minutes that previously took weeks.
Who Does Abbie Work With?
Abbie has delivered for Fortune 500 and ASX200 organisations across the UK, Australia, New Zealand, Singapore, and Fiji.
"An exceptional speaker who delivers. One salesperson with 20+ years of experience called it the best session of its kind he had attended."
"Expert knowledge delivered in an effortlessly fun and engaging manner. I kept looking around the room and everyone was either hanging on every word or furiously scribbling notes."
"Abbie delivered an outstanding keynote for our conference. She was relatable, knowledgeable, and challenged our leaders to think differently."
AS FEATURED IN:
Why Book Abbie For Your Event?
